Should A Aspiring Influencer Friend Stop Using Me for Material?

One Side: Beth

Sometimes I'm recorded while having a meal. I’ll see myself on her Instagram – it’s like a sudden shock.

A close companion of 10 years, Marielle, labels herself the “creativity monarch”. It’s fun for a short while, but it strains our friendship.

Being highly outgoing, she feels the need to document everything constantly. During meals out, her motto is, “The camera eats first,” and takes photos with the flash on, which induces embarrassment. It's unpleasant when other people see her performing for the camera – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.

She isn’t exactly an influencer yet, but she is aspiring to become one. She makes video blogs about city life, a day in her life, and her work as a stylist. Her content is good, I’ll give her that, but I prefer not to be dragged into it. On occasion she films me while I’m eating, or simply tagging along. Later, I appear on her feed later, and it comes like a jumpscare: I might be bare-faced, an awkward face or be captured mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to film her at inopportune moments. Sometimes I’ll be talking to another person, or we’ll just be spending time in the street. I feel like our friendship has turned into me being her free crew. She could easily employ someone if she wanted professional shots. When I brought up my unease about the situation, she dismissed it. I've been invited to several industry functions, which were appreciated, but that doesn't compensate for all the energy I spend helping her create material.

I’m grateful that she has supported me with my design career, but I don’t want our connection to become merely a tally of favours. I don’t feel she’s fake or dishonest, but sometimes I feel that if recording starts, we will start performing in a way that makes us look good for her vlog.

Her directive is, “OK, look happy!” and film me laughing with another. It’s so silly. I need her to recognize that our decade-long friendship still has limits. I enjoy being with her, but I also desire to experience it without being recorded, edited, or shared for an audience. I am not a accessory for her online persona.

The Defence: Marielle

I hope Beth to see that the content we make together can get us a foot in the door.

I am passionate about creating videos. It's more than a pastime; it's integral to who I am. Producing content and sharing my life online enables me to express myself and engage with people in new ways.

I wouldn't label myself as a professional creator yet, but it's savvy to make money from your interests. I admire people on social platforms who pull off that style of informal, self-made content creation.

Content creation is my version of living actively: noticing the nuances, posting them with an audience that values the art behind it. I never intend to make Beth uneasy. Taking her to industry events was my method of offering access, giving her a chance to witness exclusive moments that could benefit her career in design too. That isn't blackmail, it's simply being realistic.

I would take her to such functions even if she refused to assist me, but I desire her to see what the content we create together can get us: a foot in the door. I know not all people enjoys being on camera, but sometimes unplanned moments is what makes content genuine. Being recorded occasionally is an inherent aspect of being my companion. I would delete anything she asked, but she hasn't made such a request yet.

I don’t expect anybody to be my private filmmaker, but companions support one another in minor capacities. My assumption was recording a clip here or there would be fun for Beth. Creativity flourishes in partnership, and having my friend around makes endeavors energetic and enjoyable. I never force her to take part in anything, and I would never deliberately humiliate her. But filming together occasionally is part of how I record our shared experiences.

I cherish Beth’s friendship deeply and don’t want content creation to come between us. I’m willing to find middle ground: like requesting permission before recording, and avoiding shots that might make her uncomfortable.

This is not about control, it’s about expressing my perspective while still respecting hers. Obviously making content is not a replacement for real connection: it's merely part of how I live my life and I desire her to be involved in a way that’s enjoyable for both of us.

The Jury: Reader Opinions

Should Marielle stop recording herself and Beth when they are socializing?

There’s nothing more excruciating than having a friend point a camera at you. I get that it's her passion, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for help repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean all those around her is content. She needs to honor her friend's personal space.
Ankit, 26

Marielle might love producing videos and showing off her life online, but it’s not for everyone. It’s nice she has assisted her friend professionally, but she must to hear what her friend desires.
Emma, 27

It seems like you value each other, so cling to that and make sure it’s the priority in your relationship. Foster some real memories, where genuine feelings are preserved, not digital scrapbooks. In fact, celebrities who seem to share their worlds actually have more secrecy than it appears.
One opinion, 53

Marielle appears to be neither present nor authentic when she’s with Beth – she’s working. Both seem unsure as to what’s reasonable. The solution is not found in trying to change one another, but in each establishing clear boundaries around what feels acceptable to them and determining if there is an mutually agreeable middle ground.
A final view, 71

Now You Be the Judge

Consider this question: is Marielle over-exposing their friendship?

Sabrina Blanchard
Sabrina Blanchard

Marcus Sterling is a UK-based gaming analyst with over a decade of experience reviewing online casinos and slot games, specializing in player safety and entertainment value.